A.M.I Neshima

In Hebrew, Neshima means breath and is linguistically associated with Neshama, the Hebrew word for soul. With a focus on breathing new life into Jewish identity, AMI-Neshima utilizes a pluralistic approach to touch the souls of thousands of Israeli year.

Neshima staff has over 30 artists working with thousands of kids in over 40 schools all around Israel. 


Expressing one’s self. Exploring our identity. Celebrating our people. Connecting with each other.

While these may seem to be ambitious goals to achieve with a young population that has a declining interest, AMI-Neshima seeks to utilize a creative approach to awaken Jewish identity and embrace Jewish unity. We believe that engaging the next generation through arts and culture is the most promising – yet the most underutilized – means of fostering Jewish identity.

By utilizing the dual pronged approach of interactive and experiential programming, our benefits surpass other educational strategies. Our hands-on efforts by educators who are also musicians (or musicians who are also educators) enable us to create a different kind of relationship with the students, one that generates mutual respect. With such a bond, we are able to convey important messages and help the students reach into their hearts, minds and souls to discover a new person that wants to be a stronger part of the Jewish people.